Custom CRM Development for a car shipping company: Movewheels
A custom-developed customer relationship management (CRM) system designed as an essential tool to bridge the gap between individuals seeking car shipment services across the USA and managers orchestrating these transactions. This system includes integrated telephoning and various marketing functionalities to boost sales and expedite the process of closing deals.
Customer
Head of the Department
Background
Movewheels is a car shipping company that has been on the US market for over a decade. The customer came to us after the successful implementation of another project some time ago and because of our expertise in CRM development (see a crm for isp). The goal was to automate the processes for managers and motivate them while cutting costs on SMS and phone calls.
Solution
We developed a custom CRM system with the VoIP integration with the custom interface that is suitable for all the employees. The system also allows for the monitoring of financial flow and motivating the staff by visualizing the current status of managers’ performance.
Business Task We Have Solved
Competitive Advantage
Autoquoting eliminates the need for managers to calculate and contact leads about the shipment cost. All the information about the phone calls and any messages is available to the respective manager at any time.
See Our WorksCustomer Base Increase
Emailing module with the flexible templates and a built-in VoIP save up money and reduce the troubles with the 3-rd party providers.
See Our WorksFeatured Modules
Autoquoting
This module automatically sends the estimated price for shipping services when all the necessary data has been inserted. This optimizes the workflow.
VoIP integration
This feature supports regular and 3-party calls, redirecting, voice mail, SMS, and call logs. All you need for successful and efficient management and negotiations.
Emailing Campaigns
Flexible email templates are set up to ensure effective communication with the leads and customers.
Money-in
This financial management module serves as a motivating tool. It provides managers with information about their efficiency and calculates the amount of money they have earned.
Other Modules
- Lead distribution
- Online payments
- Distance measurements
Core Technologies Used
PHP, Laravel, MySQL, Websockets, Redis, Node js
Third-Party Integrations
Twilio, Paypal, Authorize, google distance matrix API, Mapquest, Elasticsearch, Mailgun
Results
The custom CRM system managed to cut costs on phone calls and messages and eliminate the troubles associated with the usage of external communication methods. Sales managers have received a convenient lead distribution and multiple tools to serve their customers: from conference calls and redirecting calls to mailshots and adjustable follow-ups.
3-5 months of development for a similar project