Custom Marketplace Development in Advertisement Domain
Custom Marketplace Development Services for Hologram Advertisements: Connecting Brands with Prime Advertising Locations.
Customer
a UK startup founder who is highly experienced in digital project management and managing a variety of concurrent projects on various online platforms, including mobile and hologram technologies.
Background
With their background in holo ads, our client realized the transformative power of hologram advertising in reshaping marketing strategies and evolving business methods. The shift in the out-of-home ads sector from conventional billboards to digital mediums is notably influenced by holographic technology.
This insight sparked the concept of developing a custom marketplace solution, aimed at facilitating the sale of holo ads to brands targeting highly specific audiences. This platform, a product of custom marketplace development services, was designed to not only reduce expenses but also to launch an online business and streamline operational processes.
Web Solution
We have developed a custom marketplace solution with an admin panel and two mobile applications. The site provides three user roles: agency/brand, location owner, and admin (investor).
The Agency/brand accounts allow them to view, select, book, and track their advertising points. Location owners have the ability to track all advertising in their location and income while Admins can track the income.
Mobile Solution
The apps provide three roles: agency/brand, location owner and admin (investor).
Business Task We Have Solved
Business Growth
The system allowed transforming the offline business to the online one.
See Our WorksCompetitive Advantage
Selling advertisements has become easier and more efficient with the marketplace and a cost calculator.
See Our WorksCustomer Retention
The digital marketplace allows eliminating unnecessary paperwork and calls.
See Our WorksFeatured Modules
Dashboard
It allows managing all created campaigns and tracking the money turnover.
Search Locations
The location finding module allows finding the most appropriate location and advertising spots.
Location Info
The location module helps get more information about each location.
My campaigns
The My Campaign Tab lets you manage all created campaigns and get the info about each of them.
Calculator
The Calculator allows calculating the number of targeted audiences within the budget and vice versa.
Other Modules
- Guest Modes
- Profiles
- Booking System
- Moderation System
- Finances
- Reports
Core Technologies Used
Front-End:- Angular Universal, Angular 7
IOS: Swift 5, RxSwift, MVVM.
Android: Kotlin, RxKotlin, MVVM.
Results
The customer has had success in the seed round investment and custom marketplace solution is expanding.